Many of us watched earlier today as the @SeppBlatter & @fifaworldcup went array on Twitter. Yes, in case you missed, they got hacked. Here’s a recap of the action here.
Unfortunately, it is not the first time we’ve seen a brand get hacked on Twitter and it won’t be the last. For those of us who work in social media and the communications world, it’s extremely painful to watch these types of scenarios unfold. Today I kept thinking… what can we all learn from this? So, here are four simple takeaways from the @SeppBlatter & @fifaworldcup account hacks today (or from any hack for that matter):