A Look at How Teams Handled Selection Sunday on Facebook

Selection Sunday is a holiday for the basketball faithful… a day where fates are found out and the bracket is born.  With all the chatter and excitement surrounding selections, the day is an opportunity for programs to leverage exposure on social media.  Any program, large or small, should take advantage of the chatter.

I took a look at the Facebook Pages of all the teams in the tournament and was surprised to find that not everyone took advantage and posted on Selection Sunday (though most did).  Of the schools that did post that evening on Facebook, these are the ones that stood out:

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